The Most Expensive BMW Models in 2023

As a brand, BMW has a history and reputation based on premium sedans and motorsport heritage. Their two best-selling models are the 3 Series and 5 Series, both sedans, and the ‘M’ division of BMW has produced some of the greatest performance cars of the last 50 years.

The current model lineup at BMW represents a lot more than just those two areas. Like many manufacturers, they have branched out to develop SUVs, sports cars, and, more recently, an electric vehicle range. The 3 Series and 5 Series are still the cornerstones of BMW, but they are so much more as a brand.

With this expanded lineup, BMW has released more luxury & performance models with ever-increasing price tags. A decade ago, most drivers would be stunned to see a BMW on sale for $100,000+. Now, you can walk into a dealership with that money and find a few models you can’t afford. 

So what are the most expensive BMWs on sale in 2023?

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The Most Expensive BMWs

In this article, we’ll talk about the most expensive BMW cars on sale in 2023. These are standard models with no bespoke options or extremely limited editions. I’ll give you some info on those limited editions, but they won’t count. In short, everything listed here is available for ordering through the BMW website.

We’ll also compare the starting costs for each vehicle and how much you would need to spend to select every option available. To create our list, we’ve taken the costs for each model with full options and packs. So with that cleared up, let’s get started!

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10. BMW M4 Competition Convertible – $93,300 / $126,730

First up, we’ve got the most expensive M4 model, the convertible Competition model. In the US you can only buy the M4 convertible in its highest spec, so what does the Competition version come with – and is it worth over $100,000?

The Competition badges make sure your M4 has more power than the ‘normal’ version, with 503 bhp here. The convertible weight hurts performance slightly, but you’ll still be able to hit 60mph in less than 4 seconds, and considering how often BMW downplays their figures, it’s probably a lot closer to 3 seconds.

Elsewhere, a lot of the cost is a result of the new interior. With the latest BMW single-screen display, and iDrive 8, you’ve got all the toys here. Our favorite is the drift analyzer, which measures how well you drift and record your high scores. It’s a feature barely anyone will use, but it’s great to see them include something like this.

Speaking of the interior, you get the option for comfortable, fully supported M Sport seats in a variety of materials, with heat and cooling functions. Or, you can go full-on performance and pay $4,500 for the Carbon seats. With almost no adjustments and no cooling options, these look incredible but won’t be fun to live with.

Speaking of options, you have over $30,000 worth of extras to pick from. If you want the best performance, then you have carbon ceramic brakes, the option to increase your top speed, and plenty of carbon fiber additions. Likewise, if you’re looking for a daily driver, then you’ll want to add neck warmers, full Merino leather, and a heated steering wheel. The M4 isn’t a perfect car, but it’s impressive how versatile it can be.

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9. BMW iX M60 – $111,500 / $121,850

Next on our list is one of the newer releases from BMW and part of their all-new electric range. In both name and design, the iX has been developed as a direct rival to the Telsa Model X, and as a result, it’s an impressive vehicle.

The iX suffers from the same problems most electric vehicles have – it’s heavy (the iX M60 is 5,700lbs), and the range is an issue, but it makes up for that in other areas. The range-topping M60 has 610bhp, almost 750 lb-ft of torque, and can reach 0-60mph in 3.6 seconds.

The design is where BMW has spent the most time though. The style of the iX is a head-turner, and if the interior is a sign of where BMW design is headed, they are in safe hands. Still, for over $100,000 starting price, there’s a lot of competition from other brands.

The most expensive options on the iX include specific paint grades, 22-inch wheels, and interior colors. There is also the driver assistance package, costing $2,300.

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8. BMW X5 M Competition – $122,300 / $150,155

From a luxury electric SUV, and a performance sedan, we now have an SUV that’s all about an impressive engine, the X5 M is enough to convince most petrolheads that SUVs don’t have to be boring. The first X5 M came out in 2009, and throughout the generations, one thing has stayed the same – with an X5 M comes a ridiculous 4.4-liter V8.

As a result, the current X5 M Competition comes with 617 bhp and reaches 60mph in less than 4 seconds. Along with that power, you get a family SUV capable of carrying five people and all the baggage you need. It’s also a luxury vehicle, with massage seats, soft-close doors, and heated cupholders. 

Unlike the iX, I don’t think the X5 M has as much presence on the road. It’s not a bad-looking car, but it’s relatively understated until you put your foot down. For some owners, that will be a bonus, but I believe that if you spend over $100,000 on a supercar-level SUV, people should know.

The most expensive options on the X5 M include exterior paints, full Merino leather, and the Bowers & Wilkins Soundsystem. You can also add the Executive package for just over $3,000.

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7. BMW X6 M – $127,200 / $157,000

We’ve already seen the X5 M on this list, so it was only a matter of time before we saw its sportier cousin. The X6 M is the coupe-style equivalent to the more traditional SUV and, price-wise, comes in just above. There are a lot of similarities between the two cars, and this extends to the engine. You get the same 617 bhp, 553 lb-ft of torque, and 0-60 time of 3.7 seconds. 

The design of the X6 M results in less practicality, but cargo space isn’t the focus here. The appeal of the X6 M is the exterior design, and in a sector of the market that is getting more crowded every year, sales are still good.

Interior quality and design are strong here. You get plenty of luxury and technology options (at a cost), and despite the immense power, the X6 M is ideally suited to daily driving. You also have more of a presence on the road, something I think the X5 M lacks. Overall, my choice would be the X6 M every time.

Like the X5 M, Merino leather and an upgraded Soundsystem are some of the most expensive options here. The Executive pack is also $3,100 on the X6 M Competition.

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6. BMW Alpina XB7 – $149,400 / $157,650

In sixth place, we have our first controversial entry. I say controversial because some of you might argue that the Alpina isn’t a true BMW. If you haven’t heard of Alpina before, let me explain. Essentially they make specialist versions of BMW models, but unlike an aftermarket tuner, they build their cars within BMW factories. 

For that reason (and because you can buy an Alpina directly from the BMW website) I’m keeping them on this list, and in the case of the Alpina XB7, they sell the most expensive SUV you can currently buy from BMW. 

The XB7 is based on the X7 range. The entry price for an X7 starts at $75,000, but Alpina take things up a level. With exclusive design options, including the famous Alpina wheels, this is one of the rarest SUVs on the road. Alpina add their own touch to the performance too – the XB7 has 612 bhp, and 590 lb-ft of torque.

There are fewer options and packs for the XB7, but the most expensive is clearly the Bowers & Wilkins system, at $3,400.

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5. BMW 760i – $121,300 / $164,150

Anyone familiar with the BMWs lineup was waiting for a 7 Series to appear, and we finally have one in fifth place. The 7 Series is a limousine-style luxury sedan, and the 760i is the highest spec you can buy. As you’d expect, the technology and quality in the 760i are second to none, and the price reflects that.

The 760i isn’t short on performance, hitting 0-60 in just over 4 seconds, but it’s not a car built around speed and handling. It’s a car that you should enjoy going slowly in, simply because the experience in a 7 Series is unlike any other BMW.

If you have the budget, the 760i lets you spec features such as ventilated massage seats for front and rear passengers, automatic doors, and a 31-inch TV screen that folds down from the roof for rear passengers to enjoy. At  $164,000 a complete spec 760i is an incredible amount for a BMW, but there’s no better place to be a passenger.

From $12,000 two-tone paint options, luxury rear seats, and a theater screen for rear passengers, there are some incredible options available here.

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4. Alpina B8 – $149,300 / $164,300

Another Alpina features on our list in fourth place. Based on the 8 Series, the B8 Gran Coupe has the highest starting price of any current BMW, at nearly $145,000. For that money, you get the same engine as the XB7 and a host of options and features not available on the standard 8 Series.

Unlike the XB7, I’m not so sure about the B8. Part of this is down to a car that we’ll see later on this list, but it’s also the design. Previous Alpina’s have focused on the 3 and 5 Series, vastly improving those sedans into true luxury vehicles. The 8 Series is already the flagship car in the BMW range, and it feels too sport-focused to fit the Alpina profile. 

Despite that, in its own right, I still think this is an excellent car, and the more people discover Alpina as a brand, the better. For the material quality and rarity you get with a B8, that price tag makes sense too.

With $5,000 for individual paint grades and a carbon roof for $2,800, there are some expensive options on the B8 gran coupe.

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3. BMW M8 Competition – $138,800 / $166,000 – $143,700 / $176,230

In third place, we have the M8. The ultimate version of the 8 Series went on sale in late 2019 and improved on the performance of the M850i in several areas. Like many cars we’ve seen, the M8 features a 4.4 liter V8, with 617 bhp and a 0-60 time of 3 seconds flat. Like the M850i, the M8 comes in Coupe, Gran Coupe and Convertible versions, with different price levels.

The interior design is similar to the M850i, with some upgrades. The largest upgrades are the optional carbon bucket seats (at $4,500) and carbon-ceramic brakes ($8,500). For most owners, these will be unnecessary, particularly the brakes, but anyone taking their M8 on regular racetrack visits will probably want to tick those boxes.

The fact that the M8 comes in almost $40,000 more than an M5 is a point I can’t ignore. In my opinion, the M8 is a better-looking car, but the practicality of the M5 and the difference in price make it a better choice. Some of you might disagree, and the M8 is still a special car, but spending over $150,000 on a BMW feels a stretch.

With carbon bucket seats, a variety of carbon fiber exterior add-ons, and ceramic brakes, you can spend thousands on creating a race-ready M8 here.

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2. BMW XM – $159,000 – $174,400

This list wouldn’t be complete without mentioning the upcoming BMW XM model. At a starting price of $159,000, this is expected to be the most expensive BMW ever sold, and we could easily see prices approaching $200,000 with options.

The XM will feature a hybrid powertrain, combining a 4.4 liter V8 and electric motors to produce 644 bhp. It’s also one of the largest vehicles BMW has produced, and while we don’t know the exact dimensions, the XM will come with 23-inch wheels as standard.

We’ll find out a lot more about this vehicle when it’s released in April 2023, but it’s definitely going to be featured on this list when we can finally get our hands on one.

From gold wheels to blue leather interiors, there are some remarkable options on the XM. Love it or hate it, it’s hard to argue that this is a car with a presence.

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2. BMW i7 M70 – $168,500 / $206,950

And finally, in first place is the BMW i7. As the name suggests, this is an electric version of the 7 Series, with some changes. We’ve covered the 760i, but if you want your luxury sedan without an engine, the i7 is the car for you. 

From the outside, the i7 is almost identical to a standard 7 Series, with some subtle changes. This isn’t the case inside the i7 – it shares most of its driver display with the iX SUV, which is no bad thing. You also get many options from the 760i, including that eye-catching 31-inch screen.

Performance-wise the i7 has dual motors providing 650 bhp, although the standard model weighs nearly 6,000 lbs (as you would expect with a floor full of batteries). Max range is supposedly in the region of 350-400 miles, which puts it ahead of many other luxury electric vehicles on the market. We’ll find out more about the i7 when the first cars are shipped later this year.

Like the standard 7 Series, two-tone paints and a variety of comfort upgrades are available on the i7 M70.

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Summary

We’ve reached the end of our list of the most expensive BMWs, from the all-electric iX M60 to the M8 Competition. We’ve seen SUVs, sports cars, and luxury sedans within our countdown – showing how far BMW has branched out in its model range. 

With the automotive industry pushing toward electric vehicles and BMW starting to compete at higher price ranges with other manufacturers, it will be interesting to see how this list changes in the next few years.

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